Uniqlo
I played a central role in artworking the launch of Uniqlo's flagship stores in London in 2010, and a few subsequent roll-outs.
Working closely with ODD, we produced a massive publicity campaign, encompassing bus-sides, station dominations, print and digital ads, and large in-store press events.
We also produced several interior takeovers that involved creating many technically challenging and wonderfully vivid display vinyls, in-store decorations and POS pieces.